Cardboard doesn’t have the best reputation, but we don’t think that’s fair. The most common words surrounding it are “drab, disposable, and flimsy” but in reality, cardboard is one of the most multi-functional and diverse materials around! Sure, it requires a bit of “thinking outside the box” in order to use it to its optimum potential, but with a little glue, tape, handy folding skills, and of course—imagination, almost anything is possible! Best of all, it’s...

In the packaging and printing service industry, knowing how to effectively and efficiently meet customer demands is critical. It can be difficult to determine what type of packaging design is right at all times, but it never fails to use a solid structural design approach. The important thing to remember is that the only way to meet client expectations is to know their products. What is it that they do and what exactly are their needs? Being aware of what they sell is the first step towards...

If your company is in need of a product packaging solution, you will want to take the time to thoroughly assess what the most cost-effective options are available. This not only means knowing what type of package style will cost the least to have manufactured, but also being aware of what your specific marketing needs are. In particular, the two main package design styles are straight tuck and reverse tuck. The former refers to packages that contain fold closures at the rear end, with the front...

The CMYK colour model is the colour printing process used by many print companies, and it refers to the way in which cyan, magenta, yellow and key (black) are aligned and mixed to create an entire range of colours. In essence, these four colours are the baseline for the spectrum; that being said, it is important for printing firms to use machinery that keeps them in perfect alignment in order to avoid errors in the printing process. Have you ever wondered how colour printing works? Many people...